I’m Meaghan McClure, Vice President of Marketing & Communications at the Howard County Chamber, and if you’ve ever read our newsletters, visited our website, or seen us on social media, there’s a good chance I had a hand in shaping what you saw.
As the person behind the Chamber’s marketing, communications, and storytelling efforts, I’m always looking for ways to spotlight the incredible work our members are doing. One of the most common questions I get is, “How can my business get more exposure through the Chamber?” The good news: your membership already includes a variety of opportunities to increase your visibility, reach new audiences, and make sure the local business community knows your name. Below is an overview of how you can make the most of those tools.
Your Traditional Chamber Benefits
Being part of the Chamber gives you access to a built-in network of professionals, partners, and community leaders. Attending events, joining committees, and participating in programs naturally helps raise your profile. These activities build relationships, open doors for collaboration, and position your organization as an active contributor to the business community.
Use the Member Portal to Promote Your News
Your Member Portal includes several self-service tools designed to showcase your updates directly on our website. Members can post press releases, job openings, events for community promotion, and special deals and discounts. Once submitted through the portal, these items feed into the related pages on our website, giving you added visibility without any extra cost.
Tag the Chamber on Social Media
If your organization posts something exciting online—an award, job opening, milestone, celebration, or thought leadership piece—tag the Chamber’s accounts so we can help amplify it. Sharing member content is a key part of our communications efforts, and it’s one of the easiest ways for you to reach a wider local audience. You can tag us on LinkedIn, Facebook, and Instagram.
Send Us Your News
If you’ve celebrated a major achievement, hired new leadership, received recognition, expanded, or have something you think the business community should know about, you can send it directly to me at mmcclure@howardchamber.com. I regularly include member updates in our newsletter, giving your announcements direct exposure to our full subscriber base.
Consider Paid Advertising Opportunities
For members looking for an even larger spotlight, we offer paid advertising options in both our e-newsletter and on our website. These placements are ideal for promoting major announcements, upcoming events, special campaigns, and services you’d like to put front and center.
Your Membership Has More Reach Than You Think
The tools are already in your hands, ready for you to use them! Whether you’re posting in the Member Portal, sharing news with us, tagging the Chamber on social media, or taking advantage of advertising opportunities, each action helps your business stay visible and engaged in the Howard County business ecosystem.
If you ever need help deciding which opportunities are the best fit for your goals, feel free to reach out. I’m here to help you get the most out of your membership.